Posted on September 14, 2022 by Fusion Connect
When it comes to communication, today’s customers crave options. They want channels that meet their needs and reflect how they shop and search for care and services.
The traditional contact center is no longer enough. Optimal customer experience (CX) requires omnichannel engagement that features everything from text, chat, and mobile to social and web. The integration of artificial intelligence (AI) in CX has spawned this frictionless experience. But things are about to evolve again.
What’s beyond frictionless? Anticipatory CX.
On October 4, 2022, at 2 p.m. EST, Rod Brownridge, SVP of Customer Success at Fusion Connect, and Micah Solomon, Customer Experience and Customer Service Consultant, Trainer, and Bestselling Author, discussed the next step for AI in CX, anticipatory CX engagement strategies, and how they can turn your organization’s customers into loyalists and brand ambassadors.
In the recorded webinar, Brownridge and Solomon examine:
- The current use of AI in CX and how this will expand into predicting customer needs
- How to incorporate proactive communication in real time
- Vital anticipatory CX tactics that will reshape your organization, boost consumer experience, and strengthen brand loyalty
Surprise and Delight: Anticipatory Customer Experience